Privacy policy

Privacy Policy

Last updated: 31/03/2026

At Sensaroo, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit or make a purchase from sensaroo.com.au (the “Site”).

Because our products are designed for babies and toddlers, we understand that many of our customers are parents and caregivers. We aim to keep this policy clear, transparent, and easy to understand.

1. Information We Collect

When you visit or use our website, we may collect several types of information.

Information You Provide to Us

When you interact with our store, you may provide information such as:

  • Your name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment information (processed securely via our payment providers)
  • Order details and purchase history
  • Messages you send to our customer support team

This information is collected when you:

  • Place an order
  • Create an account (if applicable)
  • Subscribe to our emails or marketing
  • Contact us through forms, email, or social media
Information Collected Automatically

When you visit our website, certain information is automatically collected through Shopify and other analytics tools.

This may include:

  • Your IP address
  • Device type and browser
  • Pages you visit
  • Time spent on pages
  • Referring website or link
  • Shopping activity (such as items viewed or added to cart)

This information helps us understand how visitors use our site and improve the shopping experience.

Shopify Platform Data

Our store is hosted on Shopify Inc. Shopify provides the ecommerce platform that allows us to sell our products and process orders.

Shopify automatically collects certain data when you use our site, including:

  • Device information
  • Transaction information
  • IP address and browsing activity

For more information, please review Shopify’s privacy policy:
https://www.shopify.com/legal/privacy

2. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience.

Cookies are small data files stored on your device.

We use cookies to:

  • Keep items in your shopping cart
  • Remember your preferences
  • Analyse website traffic
  • Improve marketing and advertising

You can control or disable cookies through your browser settings, although some parts of the website may not function properly without them.

3. Analytics and Advertising Tools

We use third-party services to help us understand website traffic and deliver relevant advertising.

Google Analytics

We use Google Analytics to understand how customers use our website.

Google Analytics may collect:

  • Pages visited
  • Time spent on pages
  • Device and browser type
  • Location data (approximate)

This information helps us improve our store and customer experience.

You can learn more here:
https://policies.google.com/privacy

You can opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

Meta Pixel (Facebook Pixel)

We use the Meta Pixel to measure advertising performance and deliver relevant ads on Facebook and Instagram.

The Meta Pixel may collect information such as:

  • Pages viewed on our website
  • Products viewed or added to cart
  • Purchases made
  • Browser and device information

This allows us to show more relevant ads to people who may be interested in our products.

Learn more:
https://www.facebook.com/privacy/policy

You can manage ad preferences here:
https://www.facebook.com/adpreferences

4. How We Use Your Information

We use your information to:

  • Process and fulfil your orders
  • Deliver products to you
  • Communicate about orders and shipping
  • Provide customer support
  • Improve our website and services
  • Prevent fraud or security issues
  • Send marketing emails (if you have opted in)
  • Analyse website performance and customer behaviour

We only collect and use information that is reasonably necessary for these purposes.

5. Sharing Your Information

We may share your information with trusted third parties that help us operate our store.

These may include:

Shopify

Our ecommerce platform provider.

Payment Processors

Payment providers that securely process transactions.

Shipping and Fulfilment Providers

Couriers or shipping services used to deliver orders.

Analytics and Marketing Platforms

Including:

  • Google Analytics
  • Meta (Facebook / Instagram)

These partners only receive the information necessary to perform their services and are required to protect your information.

We do not sell your personal information.

6. International Data Transfers

Some of our service providers (such as Shopify, Google, and Meta) may store or process data outside your country of residence.

Where this occurs, these providers implement safeguards to protect your information in accordance with applicable privacy laws.

7. Data Retention

We keep your personal information only as long as necessary to:

  • Provide our services
  • Maintain business records
  • Comply with legal and tax obligations
  • Resolve disputes

Typically, order information is retained for up to 5 years unless deletion is requested and permitted by law.

8. Your Privacy Rights

Depending on your location, you may have rights regarding your personal data.

These may include the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Request a copy of your data
  • Withdraw consent for marketing communications
  • Opt out of certain types of data sharing

To exercise these rights, please contact us using the details below.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have the right to:

  • Request disclosure of the personal information we collect
  • Request deletion of personal information
  • Opt out of the sale or sharing of personal information
  • Not be discriminated against for exercising privacy rights

To make a request, contact us at hello@sensaroo.com.au

10. Children's Privacy

Our website and products are designed for parents and caregivers purchasing toys for children, not for children themselves.

We do not knowingly collect personal information directly from children under the age of 13.

If you believe that a child has provided personal information to us, please contact us immediately and we will take steps to remove the information.

This policy is intended to comply with the Children’s Online Privacy Protection Act (COPPA).

11. Security

We take reasonable precautions and follow industry best practices to protect your personal information.

12. Third-Party Links

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices of those websites and encourage you to review their policies separately.

These measures include:

  • Secure Shopify infrastructure
  • SSL encryption for transactions
  • Restricted access to customer information

However, no method of transmission over the internet is completely secure.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements.

When updates occur:

  • The “Last updated” date at the top of this page will change
  • Significant changes may be announced on our website or via email

We encourage you to review this page periodically.